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Axe Bat Introduces Premium Wood Pro-Fit Series

Posted by AxeBat US Admin on

New high-end wood baseball bats deliver pro quality, innovation, and performance

RENTON, Wash. (May 29, 2019) – Axe™ Bat today announced a new line of premium wood baseball bats engineered for elite performance.

The new Pro-Fit Series elevates every aspect of the bat-making process to give players the most advanced wood bat Axe Bat has ever made, and the same swing experience enjoyed by professional hitters.

Included in the series are two Custom Pro-Fit models featuring the same Axe Handle and barrel profiles swung in-game by 2018 MVP Mookie Betts and two-time All-Star George Springer.

“With our Pro-Fit Series, we set out to make the game’s best-performing wood bat,” said Jay Helmick, Senior Vice President of Axe Bat. “The innovation, performance, and quality of this line matches or exceeds anything on the market today and gives hitters their best chance to unlock the full potential of their swing.”

Axe Handle bats have been used regularly in the big leagues since 2015. This year, however, for the first time during that span, Axe Bat is among the brands approved to manufacture wood bats for use in big-league games. Previously, all Axe Handle bats used by pro players were made by licensing partners.

Introducing the Pro-Fit Series

All Pro-Fit Series models start with the finest, hand-split maple billets – the same wood used by the pros.

Unlike round-knob bats that can be turned on dated wood lathes, Axe Bats are manufactured using a state-of-the-art, 3D wood-milling machine that cuts the full length of the bat precisely in a single pass for a flawless and consistent feel.

Pro-Fit Series models then undergo a thorough finishing process, starting with a steel-hardening technique used to compress the wood grain, making it harder, denser, and more durable. Axe Bat’s newly developed Charged Finish, chemically formulated for strength, is then meticulously applied in a seven-step process that fortifies the barrel with a hard, high-performance coating.

All Pro-Fit Series models come with the Standard Axe Handle for more bat speed and barrel control. Select Pro-Fit models also come with the new Pro Axe Handle, which offers slightly more whip and freedom through the zone, and is often favored by power hitters.

All Pro-Fit Series models are backed by a 30-day warranty and will be available at axebat.com.

CUSTOM PRO-FIT

MB50 MVP Custom Pro-Fit Maple L122H | 32”, 33”, 33.5”, 34"MB50 MVP L122H
GS4 Custom Pro-Fit Maple L123H | 32”, 33”, 33.5”, 34"

PRO-FIT

271 Pro-Fit Maple L124H | 32”, 33”, 33.5”, 34” | Also available with Pro Axe Handle

243 Pro-Fit Maple L125H | 32”, 33”, 33.5”, 34” | Also available with Pro Axe Handle

About Axe Bat

Axe™ Bat, a business division of Baden Sports Inc., an independent family-owned company with headquarters in Renton, Washington, designs and manufactures high-performance baseball and softball bats with the patented Axe Handle. The angled, asymmetric profile of the Axe Handle provides a more stable grip and allows players to swing faster with more barrel control, while reducing the risk of certain hand and nerve injuries commonly associated with swinging a traditional round knob. Axe Bats are approved for play at every level of baseball and softball. For more information, visit: axebat.com.

Connect / Follow Axe Bat

Twitter: @AxeBat | Facebook: @TheAxeBat | YouTube | Instagram


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